Tragl

Simultaneous translation with barrier-breaking AI
CHALLENGE

CHALLENGE
Develop a 360º strategy to accelerate a new technology
Tragl was born from a disruptive idea: to create the first hands-free simultaneous translator in a single device, with an interdisciplinary team capable of bringing to market an innovative technology in the shortest possible time.
PROCESS
From idea to market in six months
The project is executed through three areas of knowledge: Engineering, Design and Business. Each of these areas works simultaneously and in coordination for 6 months to reach the market with a viable and scalable solution.
RESULT
Launch of the first hands-free simultaneous translator with a fast break even
The characteristics of the project are ideal for its launch on the market through a crowdfunding campaign on the Indiegogo platform, which raised €320,000 in record time and has enabled the entrepreneurial team to finance its development and manufacture.
Industrial Design
Phygital
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square meters
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FLOORS
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EXPERIENCES
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PURPOSE
METHODOLOGY

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ACHIEVEMENTS
  • 320,000 ‍ Raised through Indiegogo.
  • 6 months ‍ From kick-off to market launch.
  • 50 countries ‍ Global implementation in four continents.
  • ePDA ‍ Bronze Award in Media and Home Electronics.
  • Wired.com ‍ Project published in Wired magazine.
The crowdfunding campaign has raised more than €320,000, allowing us to launch the simultaneous translation device on the market in the near future.

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At Lucid_, we take on assignments that align with our innovative, creative and human-centered philosophy. We love challenges that demand imagination, technical expertise and meaningful collaborations to help shape a better future.