Silver HT

A new family of keyboards to boost company sales
01

Challenge

Bringing design, user, business and technology together to ensure rapid market uptake

The project to design the new keyboards involves several challenges: Finding out what the user needs, what functionalities are missing from the current keyboards, what demands the distributors have and what limitations the technology and the manufacturer offer us.

02

Process

User research and industrial design united to ensure market launch

Our user research and industrial design teams work together on this project. The design process is developed in constant contact with the factory. After creating 4 prototypes, the product is ready to be industrialised and launched on the market.

03

Results

A successful product on the market and the forerunner of a new generation of devices

The new family of Silver HT keyboards designed at Lúcid meets a business demand. The sector is booming and the company required an agile and successful solution that would allow them to be on the shelves of large chains, as well as in online channels.

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CAPABILITIES

Conceptual design
Industrial design and engineering
Design for manufacture
Manufacturing management

Best seller

From the company's IT division

+ 15.000

Units sold of the product

2 models

Launch of a simple model and a model with trackpad

Range of 3 colours

Product available in three colour combinations

Increased distribution

Obtaining new distributors for the company

This new set has enabled the company to access new distributors and recoup the investment made in less than a year.

Share your challenges with us and let's transform the world through design, together.

The time to change the world is now.

On behalf of LUCID PRODUCT DESIGN AGENCY, S. L., owner of the web domain www.lucid.pro and in accordance with the provisions of the General Data Protection Regulation (EU 1679/2016) we inform you that process the data you provide in this form in order to be able to make your request for information effective. The data provided will be retained while your request is being processed and a response is provided to you. You have the right to obtain confirmation as to whether we at LUCID PRODUCT DESIGN AGENCY, S. L. are processing your personal data and therefore you have the right to access your personal data, rectify any inaccuracies or request its deletion when it is no longer necessary.
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JingAn District, Shanghai, China
marc@lucid.pro
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