Excellent usability in the first flat bottle on the market
CHALLENGE
CHALLENGE
Creating a generation of attractive, functional and honest products for a more sustainable life
Develop the new brand, design the first product and launch a crowdfunding campaign to raise funds to cover the costs of manufacturing the product.
PROCESS
Design based on excellent usability, which distinguishes this iconic bottle.
We conduct an exhaustive study of usability, technology and existing market solutions to develop a generation of products that are unique, aesthetically recognizable, highly functional and aligned with a sustainable supply chain.
RESULT
Market launch of a company with a purpose and a flagship product
The end result of this entire process is a product unlike anything the market has seen before. The product was launched through the crowdfunding platform Indiegogo, where it exceeded its initial goal by more than 900%, successfully validating its market potential.
