We analyse the market in order to identify the main areas of opportunity for innovation and competitive improvement
We focus our research activities on gathering as much market knowledge as possible and we analyse the different business units, gathering the needs of the local markets.
We have developed a new strategy for its portfolio thanks to our understanding of the markets and in-depth knowledge of the user's needs.
Interviews and observations in context
In Europe, Central and South America
Video and audio recording
Radical innovation involving +1,000 references
Increase in contribution margin of product family
Ethnographic study with more than 50 interviews on 3 continents
Share your challenges with us and let's transform the world through design, together.
The time to change the world is now.