STRATEGY

We design thrilling and transformative experiences
We use relevant information to actively shape the experience business

For us, user experience is about design, not luck.

Lúcid creates impact by designing experiences that connect brands with their users across all touch points. We leverage relevant data to make informed decisions and create new products, services and business models which bring higher value to both companies and customers.

I want to know more

Market research

User research

Customer Experience (CX)

Service design

Business design

Strategic Action Plan

Validation and testing

Stimulating creativity

Retail - Services - Finance - Insurance - Mobility -

Retail - Services - Finance - Insurance - Mobility -

Retail - Services - Finance - Insurance - Mobility -

Home Appliances - IoT devices - Consumer - Wearable -

Home Appliances - IoT devices - Consumer - Wearable -

Home Appliances - IoT devices - Consumer - Wearable -

Healthcare - Petcare - Household and gardening - Medtech -

Healthcare - Petcare - Household and gardening - Medtech -

Healthcare - Petcare - Household and gardening - Medtech -

Ecoembes

Ecoembes

Designing the new recycling experience in Spain

Zuvo

Zuvo

Insights to revolutionise the locking systems market in China

BRA Strategy

BRA Strategy

Cooking for the new generations

BSH

BSH

A new technology for a new food paradigm

DKV

DKV

Discovering the health habits of people with disabilities

Haier

Haier

Revealing new lifestyles of households in China

Tropicfeel Shell

Tropicfeel Shell

A unique, distinctive and versatile backpack that won a Red Dot Best of The Best award.

Acorn.

Acorn.

Adding value to age-old tools and creating a solid VBL

Shopping Basket

Shopping Basket

We revolutionise the shopping experience with branding and product design.

i2CAT

i2CAT

A memorable 5G technology concept for MWC 2019

BeeSafe

BeeSafe

The app that offers security to citizens in a simple and effective way.

Telefónica

Telefónica

Telefónica's watch for dependent elderly people

Bellota
Position Bellota as a leader in innovation, functionality and design.
ISDIN
Designing the experience for the brand's first concept store
Kids&US
A new concept of center that creates memorable experiences
Lamp
Designing a technological upgrade service for lighting
BSH
A new technology for a new food paradigm
User research - User testing - MVP validation - Home Appliance
Haier
Revealing new lifestyles of households in China
User research - CX design - Conceptual design - Household appliance
BRA Strategy
Cooking for the new generations
User research - CX design - Conceptual design - Home goods
Espora
A design for spreading green spaces in cities
Industrial design - Circular design - Manufacturing management - Branding - Landscaping and urban planning
Ecoembes
Designing the new recycling experience in Spain
User-Centered Research - User-Centered Research - Sustainability
Telefónica
Telefónica's watch for dependent elderly people
Phygital - UX Research - Industrial Design - Wearable
DKV
Discovering the health habits of people with disabilities
User-Centered Research - User-Centered Research - Third Sector
BeeSafe
The app that offers security to citizens in a simple and effective way.
Digital Product - UX/UI Design - Software - Branding - SecureTech
i2CAT
A memorable 5G technology concept for MWC 2019
Phygital - User Research - Conceptual Design - UX/UI Design - Mobility
Zuvo
Insights to revolutionise the locking systems market in China
User research - CX design - Conceptual design - Home goods
See all cases
+30
Unique people
+40
Awards
international
+750
Projects
launched
reddot awardiF Design AwardGerman Design AwardDelta AwardsEuropean Product Design AwardInternational Design Awards

Share your challenges with us and let's transform the world through design, together.

The time to change the world is now.

On behalf of LUCID PRODUCT DESIGN AGENCY, S. L., owner of the web domain www.lucid.pro and in accordance with the provisions of the General Data Protection Regulation (EU 1679/2016) we inform you that process the data you provide in this form in order to be able to make your request for information effective. The data provided will be retained while your request is being processed and a response is provided to you. You have the right to obtain confirmation as to whether we at LUCID PRODUCT DESIGN AGENCY, S. L. are processing your personal data and therefore you have the right to access your personal data, rectify any inaccuracies or request its deletion when it is no longer necessary.
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Companies and brands
we work with

HaierBellotaBSHFluidrataurusAccionaasicsDANONEMWFDKVTropicfeelTelefónicaBANANA MELONLAMPCIRCONTROLFONTONIwerfenMWForangeAtam

Visit us at

Find an office near you
Barcelona
C. d'Àlaba 111, 08018
Barcelona, Spain
sonia@lucid.pro / +34 681 15 66 74
Madrid
C. de Antonio Maura 16, 28014
Madrid, Spain
sonia@lucid.pro
Milan
Via Varese, 12
Milano, Italy
marc@lucid.pro
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