Global digital experience for a local natural cosmetics brand
CHALLENGE
CHALLENGE
Conveying the brand essence in the online experience on an international scale
Creating a highly experiential digital experience with a strong brand character and a completely new expression
PROCESS
Active brand immersion and estimation of technical requirements
We conducted multiple activities and work sessions to identify and capture the essence of the brand and translate it into the new e-commerce. In addition to UX and UI design, we also led the art direction for the photography and the new e-commerce.
RESULT
A highly effective e-commerce platform that elevates the digital brand experience
The Alqvimia online store offers a unique experience that transports users to traditional herbal shops filled with flowers, medicinal plants, scents, textures, and memories.